Visitors to Fill Constellation Field During Baseball Offseason
Sugar Land, TX -- Concerts and other events will keep the seats filled at Constellation Field, where attendance records were smashed during the Skeeters' inaugural baseball season.
Featuring a state-of-the-art staging system in center field and extra seating on the field, the first two concerts at Constellation Field will feature REO Speedwagon and Night Ranger on Oct. 19 and ZZ Top and Kenny Wayne Shepherd on Oct. 20.
Produced by ACE Live as a part of a multi-year agreement, the two concerts are the beginning of a series of shows that will be presented at the stadium.
"Constellation Field and its location in Sugar Land offer a great opportunity to bring major shows to a great venue that is much closer to where so many citizens in this growing sector of Houston live," said ACE CEO David Anderson. "We think the response will be tremendous."
Full concessions services and free parking will be available at the stadium.
Other upcoming events include the Southland Conference Baseball Tournament from May 22-25, 2013.
Sugar Land's Constellation Field is expected to easily surpass the City's conservative revenue projections.
Funded with a portion of sales tax revenues that may only be used for economic development purposes, the $36 million 7,500-seat stadium is a year-round community amenity that will include baseball, concerts, community events and more. The stadium is also an economic asset expected to support the regional economy through direct revenue from the stadium, as well as hotels, restaurants and other retail establishments.
A feasibility Study performed in 2009 projected average attendance of 3,314 per game or 300,000 annually. Using this benchmark study data, City planners forecast an annual benefit to the City of $7.7 million or a return of $169 million to our economy over 30 years.
Actual figures for the first season showed an average attendance of 6,751 per game or a total of more than 460,000. Attendance figures for Constellation Field have broken all records for the Independent Atlantic League of Professional Baseball.
When compared to minor league teams affiliated with Major League Baseball, Sugar Land ranks third in Texas behind the Triple A Round Rock Express and Double A Frisco Roughriders. In a national comparison of all professional minor league baseball teams, both affiliated and independent, Sugar Land's average game attendance is in the top 25.
More information about the upcoming concerts at Constellation Field is available at www.shopsugarland.com.